Royal Style Legacy: British Racing Fashion at Cheltenham and Ascot
As Britain's premier racing season approaches with the Cheltenham Festival from 10-13 March, the nation's finest traditions of sartorial excellence take centre stage. In a world increasingly dominated by fleeting fashion trends, the racing calendar remains a bastion of timeless British elegance, where heritage meets style in the most quintessentially English manner.
The Royal Standard of Excellence
The British Royal Family has long exemplified the gold standard for race day glamour, with Zara Tindall, Olympic equestrian and daughter of Princess Anne, demonstrating how sporting prowess and impeccable style complement one another. Her appearances at Cheltenham, often alongside cousin Princess Eugenie and sports presenter Natalie Pinkham, showcase the sophisticated tailoring and refined accessories that define proper British race day attire.
Princess Diana's nieces, Lady Eliza and Lady Amelia Spencer, continue this proud tradition, embodying the understated elegance that speaks to Britain's enduring class and refinement. Their sartorial choices prove that attending the races represents far more than mere sport, it is a celebration of our nation's cultural heritage and social fabric.
Expert Guidance on Traditional Excellence
Lady Alice Manners, stylist and seasoned race-day regular, emphasises the importance of maintaining our cherished traditions while adapting to modern sensibilities. "I take inspiration for my race day looks from the 30s through to the 90s," she explains, advocating for classic pieces like the Fairfax & Favor Octavia Boots paired with traditional tweed and finished with a stylish boater hat.
Her approach reflects a deeper understanding of British values: "There are few events when we get to wear hats and for the sake of milliners we should embrace weeks like Cheltenham with a hat on our heads." This sentiment captures the essence of supporting British craftsmanship and maintaining our cultural distinctiveness.
Practical Wisdom for Unpredictable Weather
Marcus Fairfax Fountaine, co-founder of Fairfax & Favor, provides expert insight into navigating Britain's famously changeable climate. "With the wind sweeping across Cleeve Hill, a coat becomes the focal point of any outfit at Cheltenham," he notes, recommending traditional tweeds, premium suedes, and well-crafted leather pieces that embody both practicality and luxury.
His emphasis on heritage hues such as rich browns, tan and camel reflects not merely fashion preference but a connection to our countryside setting and equestrian heritage. These choices represent continuity with our past while meeting the demands of contemporary life.
Fashion Forward Yet Timeless
The evolution of Cheltenham fashion demonstrates how British style adapts without abandoning its core principles. While guests have become more expressive with colour, texture and silhouette, the foundation remains rooted in classic country dressing that prioritises both elegance and practicality.
Suede trenches, structured blazers, and carefully chosen accessories create looks that honour tradition while embracing modernity. This balance reflects the British character: progressive yet respectful of heritage, innovative while maintaining standards.
As racing season approaches, these sartorial traditions remind us that true style transcends temporary trends. In an era of rapid change, the races provide an opportunity to celebrate the enduring values of craftsmanship, elegance, and the distinctly British approach to life that has served our nation so well throughout history.